EMILY

YARBROUGH

Emily Yarbrough Photo

your

LAUNCH MAESTRO


ABOUT EMILY 

As a seasoned Project Director, I blend strategy with action to launch brands, initiatives and partnerships.

With 15 years working in account management, marketing and production, I craft and execute plans to deliver successful launches and ongoing success. Trusted by founders, CMOs, and innovation teams, I've led over 60 launches for established companies and emerging brands.


Which type of launch are you?

  • The Startup Launchpad

    Empowering startups to launch with impact; building your brand, business, and user experience from the ground up.

  • Piccolina Kids Target

    The Brand Reinvigoration

    From rebrands to launching new products or partnerships; boosting your brand, engagement, and revenue.

  • The Innovation Launch

    Large corporations pioneering innovative projects; using business smarts and entrepreneurial spirit to make it real.

Services

  • Your strategy is the foundation of your launch, guiding every decision from defining your brand identity to crafting the user experience, and optimizing your digital ecosystem. Different types include brand, content, channel, go-to-market strategies, and more.

  • Think of this as your project's roadmap; the game plan. It's a map outlining the who, what, when, and the how of making things happen. From timelines to budgets and all the nitty-gritty details, we make sure everyone's on the same page and priorities are crystal clear.

  • Now, who brings all this to life? Whether it’s DIY, we're leveraging your existing team, or I'm calling in some of the best freelancers or agencies around, I'm at the helm ensuring everything runs smoothly. From the kickoff to the final polish, I manage the details, lead the team, and ensure that what we deliver isn't just on time—it's strategic, on budget and absolutely stunning.

  • Launch day is just the beginning. After we go live, I keep a close eye on everything from performance to feedback, ready to pivot or tweak our approach for even better results. It's all about staying agile, analyzing real-time data, and making smart adjustments to keep the momentum going.

Customize your solution: full suite or à la carte, tailored to your needs. 

from vision to reality

from vision to reality